Changing what your waste is worth.
SERVICES
I'm Will, a London designer. I take the materials businesses usually bin and rework them into useful, branded objects people actually want to keep.
Right now that starts with cardboard packaging. But more materials and services are being explored.
01 · AVAILABLE NOW
Box to Brand
Your packaging, reworked into branded phone and laptop stands.
WHAT I OFFER
02 · IN DEVELOPMENT
More on the workbench
New materials and services are being tested. Got a waste stream you'd like a second opinion on?
01 · BOX TO BRAND
Your box, reworked into a brand asset.
Every product arrives in a box that's binned within minutes. I turn that cardboard into a phone stand or laptop stand carrying your branding, so your packaging keeps working long after the unboxing.
PhoneBox
PHONE STAND
A phone stand reworked from cardboard packaging, ready to carry your brand onto every desk.
OutBox
LAPTOP STAND
A laptop stand made the same way: your cardboard, reworked into something your team uses every day.
Two ways to work
OPTION A
Our Cardboard, Your Stamp
Made from locally foraged packaging and stamped with your logo. Nothing for you to collect or send.
Best for: events, gifting and quick turnarounds.
OPTION B
Your Cardboard, Your Stamp
Made from your own packaging waste and stamped with your branding. What you'd have binned becomes something your team uses every day.
Best for: launches, and brands telling their own waste story.
Both options can be tailored. Tell me what you'd like on the cardboard and we'll work out the right branding together. Ask about pricing
CASE STUDY
Berlin Acoustics at Orgatec
The brief
Berlin Acoustics’ Focus Pod gives people a quiet, private place to work in a 1m² footprint, with a Class B noise reduction of 29.0 dB. It arrives in heavy-duty packaging, which usually ends up in the bin. For Orgatec, they wanted that packaging to become part of the story.
What I did
I reworked the Focus Pod boxes into custom phone and laptop stands, stamped with the Berlin Acoustics logo. I made 250 PhoneBox phone stands to give away to visitors, and showed OutBox laptop stands on the stand; all were stamped and folded on the Berlin Acoustics stand during the show.
The result
Focus Pod boxes became 250 branded desktop phone stands that visitors took home from Orgatec. Each one carrying the Berlin Acoustics and Will’s Wednesday Work logo and keeps working on a desk long after the show.
Let’s talk about your waste.
Tell me what you’d normally bin and I’ll tell you what it could become. Whether it’s a product launch, an event or an office clear-out, send a few details and I’ll get back to you.